TTD营收和利润率下滑,但以低P/FCF(7.6)交易且现金流强劲;若问题为暂时性,则可能值得买入。
逐段跳播
TradeDisc 的占比为 62.5%。
TradeDisc is at 62.5%,
首先,The Trade Desk(TTD),其 64% 的估值看起来是三者中最低的,但我要强调“看起来”这个词。这家公司帮助其他公司购买数字广告。多年来,它一直是一颗耀眼的明星,年增长率达到 18%。
但后来,事情突然且迅速地出了问题。而本季度的预测更加令人担忧,这表明收入将下降,降幅约为 12%。其高额利润率正从约 43% 崩溃至约 25%。
First, the "Trade Desk" (TTD), with a steeply low 64%, is the cheapest-looking of the three. I am focusing on the word "appearance". This company helps other companies purchase digital advertising. For years, it was a shining star, growing at a rate of 18% annually. But then things went wrong, suddenly and quickly . And the forecast for this quarter is even more terrifying. This indicates a decrease in revenue. With a decline of approximately 12%. Its large profit margins are collapsing from around 43% to around 25%.
现在,从乐观者的角度看。他们的客户忠诚度极高。超过 95% 的客户十多年来年复一年地继续与其合作。在快速增长的流媒体电视广告领域,它是领导者,拥有 Netflix 等合作伙伴,并继续与 Adobe、Uber 和 United Airlines 等大牌签署数据协议,以改进其广告定向能力。
其国际业务增长超过 30%。因此,如果其近期的失误仅仅是暂时性的、可以修复的小故障,那么今天的暴跌日后可能看起来像是一份礼物。
Now, the optimists' point of view. Their customers are incredibly loyal. Over 95% of them have continued to deal with it year after year for more than a decade. It is a leader in the fast-growing world of streaming TV advertising with partners such as Netflix, and continues to sign data deals with big names such as Adobe, Uber and United Airlines to improve its advertising targeting. Its international business is growing by more than 30%. So, if her recent stumbles are merely a temporary glitch that can be fixed, today's collapse may look like a gift later on.
但是,各位,这种悲观情绪极其危险。增长率从 18% 下滑至 3%,甚至可能变为负值,这可能根本不是暂时的。像 Amazon 和 Google 这样的巨头正凭借强大的广告工具渗透其领域,而管理层已承认在一次重大产品变更中犯了错误。
它现在正忙于用新的人工智能平台来修复,但没有人知道这是否能真正解决问题,还是仅仅掩盖了竞争对手正在追赶的事实。
But guys, this state of pessimism is extremely dangerous. That collapse in growth from 18% to 3% and possibly to a negative rate may not be temporary at all. Giants like Amazon and Google are penetrating its field with powerful advertising tools, and management has admitted that it made a mistake in a major product change. It is now scrambling to fix that with a new AI-powered platform, but no one knows yet whether that will actually solve the problem or just mask the fact that competitors are catching up.
好的,各位,TTD 的市值为 66.1 亿。这是企业的真实价值,而不是股价。股价是这个市值除以股票数量。接下来我总会看企业价值,8.3。这 17 亿美元的差额基本上就是它所欠的债务。
他把债务减去现金。这意味着无现金无债务地收购这家公司。那么,17 亿美元多吗?也许。你应该将其与现金流进行比较。现在,各位,有趣的是,5 年平均自由现金流为 6.25 亿。其一年的现金流为 8.6 亿。
基于一年的现金流,他们需要两年还清债务。这非常合理,而且是一个低数字。我喜欢这一点。各位,有趣的是,他们的现金流在过去一年相比前五年有所增加。我喜欢的另一点是,他们的现金流远高于净利润。
这是一个巨大的数字。好的,下一个指标。资本回报率。这是一个定性和定量的指标。但我看这里会说:“好吧,过去五年每年 8.5%,但去年是 14.5%。”我希望这不是暂时的。这太棒了。
其他方面,他们十年的利润率为 13%,五年为 11.3%,一年为 13.6%。所以,过去五年略有下降,但他们回到了十年平均水平,我非常喜欢这一点。各位,收购不多,过去五年总计仅 1700 万美元,相对于一家 60 亿美元的公司,但看看那个收入增长率。
过去三年每年 20%,过去五年 23%,过去十年 35%。
Okay guys, the market capitalization of TTD is 6.61 billion. This is the true value of the work, not the price of the stock . The share price is this market value divided by the number of shares . The next thing I always look at is the value of the facility, 8.3. This difference of $1.7 billion is essentially the debt it owes. He takes their debts and subtracts the cash from them. This means buying the company without cash and without debt. Now, is $1.7 billion a lot? maybe. You should compare it to its cash flows. Now, guys, here's what's interesting. The average free cash flow for 5 years is 625 million. Their cash flow for one year is 860 million . Based on the cash flow for one year, they have two years to pay off their debts. This is very reasonable, and it's a low number. I love that. Guys, it's interesting because their cash flow has increased in the past year compared to the previous five years. Another thing I like is that their cash flow is much higher than their net income. That's a huge number. Okay, the next measure. Return on capital. This is a qualitative and quantitative measure. But I look here and say, "Okay, 8.5% annually for the past five years , but 14.5% last year." I hope this isn't temporary. This is amazing. Other things, their profit margin for ten years is 13% , for five years 11.3%, and for one year 13.6%. So, there was a slight decline over the past five years , but they're back to their ten- year average, and I'm a big fan of that. Guys, there haven't been many acquisitions, just $17 million in total over the past five years against a $6 billion company , but look at that revenue growth rate. 20% annually for the past three years, 23% for the past five years , and 35% for the past ten years.
好的,各位,这就是为什么这家公司值得关注。看那个。去年的市现率(价格与自由现金流之比)为 7.6。这非常低。即使对于一家衰退中的公司,这个数字也可能太低了。因此,它值得关注。好的。
事实上,我们有很多社区成员认为这只股票是一个买入机会。让我们看看这里的八大支柱。现在,资本回报率,正如我们所说,由于五年数据而较低,但一年数据看起来很有希望,为 14.5%。五年市盈率远高于五年市现率。
为什么?因为他们过去五年的利润远低于自由现金流。因此,这就是市盈率如此之高的原因。
Okay guys, here's why this company is of interest. Look at that. The price-to- free cash flow multiple for last year is 7.6. This is very low. Even for a declining company, this number may be too low. Therefore, it is something that deserves attention. Good. In fact, we have many community members who consider this stock a buying opportunity. Let's take a look at our eight pillars here. Now, the returns on capital, as we said, are lower because of the five-year figure, but the one-year figure looks promising at 14.5%. The five-year price-to-earnings ratio is much higher than the five-year price-to- free cash flow ratio. Why? Because their profits over the past five years have been significantly less than their free cash flow. Therefore, this is why the price-to-earnings ratio is so high.
分析师目前对该股持暂时的负面看法,因为每股收益从 40 美分降至 24 美分,之后又回升至 68 美分。因此,未来四年仍有一些增长空间。收入下降 4.5%,然后再下降 4.5%,之后恢复增长。
因此,该公司并未处于显著增长阶段,这就是分析师的看法。因此,他们观察到的可能只是暂时的情况。所以,如果你决定研究这家公司,这绝对是你应该深入研究的东西。
Analysts currently have a temporary negative outlook on this stock, as earnings fell from 40 cents to 24 cents per share, before later recovering to 68 cents. So, there is still some growth to be had over the next four years. With revenues declining by 4.5%, then by another 4.5%, before returning to growth again. So, the company is not in a phase of significant growth, and that's what analysts believe. Therefore, what they are observing may simply be a temporary situation. So, this is something you should definitely delve into if you decide to do research on this company.
在我的研究早期,我会使用一个股票分析工具。原因是我想确保它至少大致接近我愿意支付的价格。因为如果是这样,我会做更多研究。但如果它离我愿意支付的价格太远,为什么还要在它身上浪费更多时间?
这里的关键是对未来做出合理的假设。好的,各位,让我们从 10 年分析开始。我的目标是对未来十年做出合理的假设,看看这是否是我想要拥有的公司。现在,根据分析师的预测,该公司未来几年将面临收入下降。
我仍然预计未来十年收入增长率为 4%、8% 和 12%。你知道吗,各位?也许我应该稍微修改一下。让我们采用 3%、6% 和 9% 的比率。然后,记住自由现金流远大于利润率。因此,我将专注于自由现金流数字。
他们的历史数据是过去十年 26%,然后过去五年和去年为 28.5%。因此,我将设定 26%、28% 和 30% 的百分比。接下来,十年后我会给这家公司分配多少市盈率或市现率?不是今天,也不是未来十年的平均值,而是我认为它在十年后应得的实际盈利倍数。
那么,我如何确定呢?嗯,他们有很高的资本回报率,这是质量的标志。事实上,如果你看,你会发现虽然他们五年的回报率是 8.4%,但十年的回报率是 13%。所以,这是一个很好的质量衡量标准。
各位,标普 500 指数中的普通公司长期盈利和自由现金流倍数为 15 或 16 倍。对于更好的公司,选择更高的数字。对于最差的公司,选择较低的数字。由于这些资本回报率,我会给它一个略高的评级。
这可能不是正确的数字。如果结果下降,那可能会带来问题。但在这里,我输入 17、20 和 23 这样的数字。现在,各位,这是我追求的目标回报率。没有安全边际。我使用 9% 或 10% 的市场回报率来确定这家公司的公允价值。
但请记住,我不会根据我认为的价值买入公司。我想要那个价格有折扣。但为了本视频的目的,并说明该公司的潜在价值,我将使用 9.5% 的回报率。所以,我将按下分析按钮。当前股价为 14 美元,毫不奇怪,低价为 26 美元,高价为 58 美元,平均为 40 美元。
这意味着如果我以今天的价格买入,并且我所有的平均假设都得到满足,我可以预期基于现金流的内部收益率为 25%。这看起来真的很棒。但这并不意味着这是一个自动买入的决定。你需要确保你的假设是合理的。
在这里,你应该花更多时间在我们的社区与他人交流,因为很多人关注这家公司。你也可以花更多时间与我们的人工智能互动,询问有关公司的问题,这有助于你更好地理解它,而不是花费无数小时搜索财务报告(10K)和互联网。
I use a stock analysis tool very early in my research. The reason is that I want to make sure it is at least approximately close to the price I am willing to pay. Because if that's the case, I'll do more research. But if it's too far from the price I'm willing to pay, why waste more time on it? The key here is to make reasonable assumptions about the future. Okay guys, let's start here with a 10- year analysis. My goal here is to make reasonable assumptions about the next ten years and see if it is a company I would want to own. Now, the company will face a decline in revenue over the next few years, according to analysts. I am still projecting revenue growth of 4%, 8% and 12% over the next ten years. Do you know, guys? Perhaps I should modify that slightly. Let us adopt rates of 3%, 6%, and 9%. Then, remember that free cash flow is much larger than profit margins. Therefore, I will focus here on the free cash flow figure . Their historical figures are 26% for the past ten years, then 28.5% for the last five years and the last year. Therefore, I will set percentages of 26%, 28%, and 30%. Next, what is the price-to-earnings ratio or price-to- free cash flow ratio that I will allocate to this company 10 years from now? Not today, and not the average for the next ten years, but the actual earnings multiple that I believe it deserves after 10 years. So, how do I determine that? Well, they have high returns on capital, which is a sign of quality. In fact, if you look, you will find that although their five-year returns are 8.4%, their ten-year returns are 13%. So, this is a good measure of quality here. Guys, the average company in the S &P 500 index has a long-term earnings and free cash flow ratio of 15 or 16 times. For better companies, choose a higher number. For the worst companies, choose a lower number. I would give this a slightly higher rating because of these capital returns . This may not be the correct number. If the results are declining , that could pose a problem. But here I am putting numbers like 17, 20 and 23. And now, guys, this is the return I'm aiming for. There is no margin of safety. I use a market return of 9 or 10% to determine the fair value of this company. But remember, I don't buy companies based on what I think their value is. I want a discount on that price. But for the purpose of this video, and to illustrate the potential value of the company, I will use a return of 9.5% . So, I'll press the analyze button. The stock price is currently $14, and unsurprisingly, the low price is $26, the high is $58, and the average is $ 40. This means that if I buy at today's price and all my average assumptions are met, I can expect an internal rate of return of 25% based on the cash flow. This looks really great. But this does not mean it is an automatic purchase decision. You need to make sure your assumptions are reasonable. Here you should spend more time in our community talking to others, as many people follow this company. You can also spend more time with our artificial intelligence asking questions about the company, which helps you understand it better instead of spending countless hours searching through financial reports (10K) and the internet.
这个频道对 $TTD 的历次判断
Everything Money 在这只股票上只有这一条判断。