$PG

PG is a defensive holding due to non-discretionary product demand.

Bullish
“The Big 3: MCD, COF, PG”
Schwab NetworkPublished Sep 24 · 10 passages

Jump to any passage

10 passages
14:2418:43

Our latest moves haven't changed with Procter & Gamble, and I'm curious. We have seen many people include basic consumer goods in the "Big Three" because when things start to get risky in the markets, we see this shift back towards what seems safe.

Do you consider Procter & Gamble a safe bet for you now, Jason?

Yes, there is that ongoing tug-of-war with Procter & Gamble, just as there is with Capital One. High interest rates are generally considered good for credit card companies. Yes, it is bad when the consumer is in distress and paying too much credit card debt.

It's similar, no, not exactly the same, but slightly different with Procter & Gamble. Investors typically turn to basic consumer goods as a safe haven or a hedge when the market is highly volatile or in a downturn.

But here lies the problem. Interest rates have returned to offering attractive returns, and 10-year Treasury bonds have exceeded 5%. So, the question now is: Why resort to basic consumer goods when I can buy risk-free Treasury bonds and get a guaranteed return of over 5%?

Therefore, even basic consumer goods now face competition for being a safe haven, so to speak.

But what I like about Procter & Gamble is that, unlike McDonald's and Capital One, it does not rely on disposable income for entertainment spending. The thing about Procter & Gamble is that people still actually need Tide, Pampers, Charmin toilet paper, toothpaste, and all that stuff, right?

Therefore, it is the last thing you might think of giving up, whereas McDonald's might be the first thing you decide to stop spending your money on. As for the credit card, you may stop using it or you may be unable to pay at all , but you will still need toilet paper, toothpaste, deodorant, etc. This is why I admire Procter & Gamble.

When you look at the chart, you'll find that this company is moving sideways, and I think that's a perfect setup for the deal I'm going to talk about. I won't go into too much detail about the numbers, but basically they were stable.

The numbers remained stable, and sales rose perhaps by 1%. Net sales rose by 3%, but revenue and everything else was flat for this company, and that's why I think the stock is moving sideways , setting up a good trading opportunity within a defined range.

Yes, there is a lot of stability when looking at Procter & Gamble. I mean, from the beginning of the year until now we are up about 3%, and if we look at the past 52 weeks, we have fallen about 3%.

But again, the situation is still hovering around levels with little change . When you look at the occasional performance we 've seen for this stock, Rick, what levels seem prominent to you?

Yes, as you both said, there may appear to be large fluctuations on this chart, but in reality there is no large net movement in terms of percentage changes. The general range here is repeated with a ceiling at around 153, which is met by a repeated floor at around 141.

You could also say that we have seen a triangular shape here in which we have begun to see an upward breakout. However, we did not break through the recent highs we saw after the earnings announcement at around 148.

So, this modest breakout has so far been overshadowed by the failure to break through this resistance level . Our 251-day exponential moving average is just above us, in line with today's highs around 149.

The Relative Strength Index (RSI) is still averaged above the midline at 50, but arguably still below a long-term red trend line that is heading downwards. Therefore, our trading volume profile shows once again that we have gone through a very limited-range period here.

Our control point at approximately 144.45 lies in the heart of this range between 143 and 149, indicating continued occasional activity.

Okay, Jason, time is running out, but I want to make sure we get to your deal with Procter & Gamble. So, explain to us how you view this deal and what its timeframe is.

certainly. January 15, 2027. You have about 113 days. I am looking at the execution price of 140, as we found support at the 140 level last time. This will put your breakeven point at 152.

We know that the stock can rise to a short-term resistance level around 152. This puts you at breakeven in substance, but you make a profit in time terms. The last thing I would add is that I want to see the stock close above the 200-day moving average .

Currently, the stock has just fallen below its 200-day moving average. If the price remains below the 200- day moving average, I will wait before entering this trade, but it is a trade I will watch if it closes above the 200-day moving average.

Well, as we mentioned, Procter & Gamble's performance has been characterized by stability, and it is currently stable in this session at 147.29.

What this channel has said about $PG

Schwab Network has 2 calls on this stock; only the adjacent ones are shown.

2026-09-24BullishThis one
Our latest moves haven't changed with Procter & Gamble, and I'm curious. We have seen many people include basic consumer goods in the "Big Three" because when things start to get risky in the markets, we see this shift back towards what seems safe. Do you consider Procter & Gamble a safe bet for you now, Jason?
2026-09-15Bullish
But, we are starting to see some more other opportunities pop up, stocks like P&G. P&G was a stock that we thought was significantly overvalued a couple of years ago. It peaked in 2024. It's been coming down. It's now to the point where it's actually now starting to look attractive again. So, that's one of those core stock type of holdings, wide economic moat, low uncertainty, you know, companies that have long-term durable competitive advantages. We can now start building a position into something like that, where you're also getting a nice dividend yield, getting paid to wait. And again, if the market does continue to keep selling off, if that one, you know, one, I think it holds up better to the downside, but two, if that were to sell off with the rest of the market, that'd be a great one to dollar cost average into.
Quote at 04:23 ›
See full history ›
KOL Says