How Parkev Tatevosian, CFA’s view on $AMZN changed

2026-09-08Bullish
“Creating a Forever Portfolio: 5 Stocks to Buy and Never Sell”
Amazon's durable e-commerce moat and undervaluation at $255 vs $308 fair value support a long-term buy-and-hold thesis.

The next stock I'm going to highlight as one you can buy and keep almost forever is Amazon. Amazon's strongest competitive advantage , which will be very difficult to replicate , is its fulfillment networks and logistics for its e-commerce business.

The company has spent hundreds of billions of dollars developing this network, learning how effective it is, finding ways to reduce customer service costs , and learning data from how customers buy, how they order , when they order, and so on.

2026-09-02Bullish
“My Top 10 Stocks to Buy Right Now in September”
AMZN is a buy; fair value $314 vs price $261 implies ~20% upside in 12-18 months due to AWS growth and margin expansion, outweighing capex/concentration headwinds.

the first stock I'm going to highlight as a great buying opportunity is Amazon. I've calculated a fair value for this stock at $314 per share and the current market price is $261.

Given that difference, I calculate roughly 20% upside over the next 12 to 18 months for Amazon stock. The company's most recently completed quarter was excellent, reporting accelerating growth in its AWS segment with expanding margins approaching 40%.