How Benzinga’s view on $NK changed

Channel profile →This channel has 8 credited speakers: Broadcom CEO Hock Tan, Counterpoint Research, Jeff Kilberg (KKM Financial), Jim Cramer / George Kurtz, Lion, Third party cited in the quote, Tim Melvin / Lawrence Chang, Timothy Horan (Oppenheimer)1 entry
2026-09-17Bearish
“Stocks Shrug Off A Hawkish Fed? | PreMarket Playbook + All Access | September 17, 2026”
Nike faces significant headwinds from perceived low quality and high prices; current developments are insufficient to signal a bottom or recovery.

I know that you folks um you ask a lot about uh Nike. Let You know what? Let's start with the chart. Here's Nike ticker NK. I know that there's, you know, this is a a longtime uh really popular brand.

We we all know the naming power, all of that, of course, but boy oh boy, this stock has really been in trouble. The company's been in trouble, and everyone I talked to doesn't really seem to like the products.