“People Hate These 5 Stocks But They'll Be Wrong | TCAF 261”
Nike is unattractive/not a buy due to failed DTC strategy, loss of retail partners, over-reliance on Jordan brand, and declining consumer resonance.
I feel that "Nike" is the most prominent example of this. Nike has had a price-to-earnings ratio that is almost forever higher than the market, and this has hurt buy-and-hold investors a lot, because not only have profits declined for five consecutive years, but the ratio has also continued to fall.